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Our Process

Open Book

1

Research

Research-based – discovery and diligence

We are never cookie cutter. Our methodologies are uniquely driven by issues, goals and audiences: we don’t just think “focus group”

 

We break through the wall with complicated, hard-to-read audiences such as...

  • Internal stakeholders

  • Complex and hostile audiences

  • Multiple stakeholder group

 

When needed we can act fast and discreetly – we’ll fly under the radar.

Insight

 Uncover unique insights

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We work at the intersection of psychology, cultural analysis, and the business world - distilled through 30 years of experience in

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  • Politics

  • Corporate campaigns

  • Branding, advertising and innovation

  • Business development

 

Our is a deeply strategic and analytical process – you have a psychologist in the room!

2

Strategy

Use insights to create the strategy that leads to results
 

  • Breakthrough communications

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  • Competitive advantage for high-stake crisis situations

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  • Cultural transformation

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  • Groundbreaking solutions in branding and innovation

3

Highly Collaborative

  We always work closely and collaboratively with our clients and agencies at every step of the process to ensure that insights and strategies are culturally resonant, meaningful, and implementable 

The Downing Street Group

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